• David Galinsky was in the process of creating a Video Production founded on the concepts of philanthropy and custom motorcycle building during an event (Sturgis) and asked us to create a branded site that would display video, both real time and recorded. He required a site that would display the beauty and drama of his video while bringing attention to the originality of his concept. He always had a very short deadline.
• Initially, in order to meet a one week deadline we created a custom site that would allow for quick updates and live broadcast and recording of the event. Following completion of the video, Digital Personae recognized the budget constraints of the start-up and suggested a move to a highly customized WordPress site. We then gathered and created the graphics necessary to help brand the project and utilized youtube as the video storage and playback engine for his site.

• Pirate Bike Build now has an easy to use site that has exciting graphics and video along with the project treatment and sponsorships.
• In budget and on-time.

Innovations: Iterative design through tele-communication and on a short deadline Digital Personae created the look and feel the client sought. Using open source technologies from youtube and wordpress and others allowed Pirate Bike Build to focus and manage its resources on branding and marketing.