• We first architected a content management system to act as the control center for all activities related to marketing the band.
• Interacting with his press agent, manager and assistants we created a plan using email, social sites, purchased multiple domains, branded the label with animation and logo and created a web presence.

• We created a full Flash site in order to best present his multimedia online, including photo’s, video and music.
• By creating slick and interactive tabbed navigation, drawers for housing his music and a central area to capture the focus of the visitor we helped aided the buzz of a startup band while gathering data that was used for newsletter mailings and further marketing and tracking. We created a visually engaging site and a feeling of connection between site visitors and the band.
• Within budget and on-time, the client was extremely pleased with the outcome.

Innovations: Custom Flash Site, graphics and animation for record label, sliding navigation, blend and slide photo loads, custom music player, 3 slide up drawers for music, email sign-up and contact information, and rotating news clips.